How to Market the Humanities
Effective promotion of the humanities depends on telling professionally credible stories about their benefits that engage human emotion.
Photo by Maria Thalassinou on Unsplash
I published the following post 13 years ago to help colleges and their faculty to offer a more convincing case of the value of the humanities to skeptical students and their families. On reading it again, I’m struck by how relevant it remains today despite the many cultural and educational changes that have occurred…
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